Oh So Little!

A not-so-little identity made for the little ones.


brand colours

We designed the logo and brand colours for Oh So Little!, a shop for the little ones.

Oh so little! logoword placed on top of a rainbow clay toy
Photo collage showing two girls playing with toys and Oh so little! logoword on the left and a card with Oh so little! logomark next to a toy elephant on the right
Blue closed packaging box with Oh so little! logoword and illustrations of a dinosaur, an elephant and a bee
Oh so little! logoword with illustrations of a dinosaur, a bird and an elephant on a blue background
Oh so little! logo placed on top of a photograph of kids clothings on a hanger


The logo word uses rounded lettering for a playful yet legible look. For an extra fun + educational moment, we added illustrations of animals to make up the logomark for little ones to interact with through the brand’s collateral.

Photo collage showing oh so little! logomark at the left and a clothing tag on the right